Results 1 to 4 of 4
07-29-2004, 11:34 AM #1denisGuest
10 of the top 52 tips on how to optimize your website
David Leonhardt offers free SEO tips for your website's success.
From the obvious to the "Hey-I-never-thought-of-that-great-idea-before",
here are 10 of the top 52 tips on how to optimize your website for its
turbo-charge rocket ride up the search engine rankings.
Be bold. Use the <b> </b> tags around some of your keywords on each page.
Do NOT use them everywhere the keyword appears. Once or twice is plenty.
Deep linking. Make sure you have links coming in to as many pages as
possible. What does it tell a search engine when other web sites are linking
to different pages on your site? That you obviously have lots of worthwhile
content. What does it tell a search engine that all your links are coming in
to the home page? That you have a shallow site of little value, or that your
links were generated by automation rather than by the value of your site.
Here is an example of deep linking.
Become a foreigner. Canada and the UK have many directories for websites
of companies based in those countries. Can you get a business address in
one of those countries?
Newsletters. Offer articles to ezine publishers that archive their ezines.
The links stay live often for many years in their archives.
First come, first served. If you must have image links in your navigation bar,
include also text links. However, make sure the text links show up first in the
source code, because search engine robots will follow the first link they find
to any particular page. They won't follow additional links to the same page.
Multiple domains. If you have several topics that could each support their
own website, it might be worth having multiple domains. Why? First, search
engines usually list only one page per domain for any given search, and you
might warrant two. Second, directories usually accept only home pages, so
you can get more directory listings this way. Why not a site dedicated to
gumbo pudding pops?
Article exchanges. You've heard of link exchanges, useless as they generally
are. Article exchanges are like link exchanges, only much more useful. You
publish someone else's article on the history of pudding pops with a link back
to their site. They publish your article on the top ten pudding pop flavors in
Viet Nam, with a link back to your site. You both have content. You both
get high quality links. (More on high quality links in other tips.)
Titles for links. Links can get titles, too. Not only does this help visually
impaired surfers know where you are sending them, but some search engines
figure this into their relevancy for a page.
Not anchor text. Don't overdo the anchor text. You don't want all your
inbound links looking the same, because that looks like automation –
something Google frowns upon. Use your URL sometimes, your company
name other times, "Gumbo Pudding Pop" occasionally, "Get gumbo pudding
pops" as well, "Gumbo-flavored pudding pops" some other times, etc.
Site map. A big site needs a site map, which should be linked to from every
page on the site. This will help the search engine robots find every page with
just two clicks. A small site needs a site map, too. It's called the navigation
bar. See how the second navigation bar at the bottom of Last Minute Florida
Villas is like a mini-site map?
There is a lot more to search engine optimization, and there are always
more details when looking at an individual site. But these tips should help
any website significantly improve its rankings.
Last edited by denis; 07-29-2004 at 11:38 AM.
07-29-2004, 11:46 AM #2
- Join Date
- Jan 2004
This looks great... I am going to start doing some of these on my sites...
08-23-2004, 05:00 PM #3rbonifazGuest
Thank you for your tips. Can you list the next 10 . And when you have more time 10 more and so fore until you complite the 52.
Thanks for the help
08-23-2004, 05:14 PM #4
- Join Date
- Jan 2004
I dont think all of the 52 are free